Content Strategist

| Greater Boulder Area

Job Description

As the Content Strategist for Sovrn, you will creatively & concisely communicate Sovrn’s products, services and initiatives to our diverse publisher base while maintaining brand consistency. With a creative mindset & self starter mentality, you will focus on bringing life and organization to all publisher communication.

Responsibilities

  • The Content Strategist will develop multi-channel content strategies that effectively align to business goals and publisher needs.
  • Generate content for blog, community, & product and services sales collateral
  • Strong ability to form peer-to-peer relationships and seek cross-functional feedback and recommendations, including partnering with product, sales & leadership teams
  • Turn qualitative and quantitative data into actionable insights and content recommendations
  • In partnership with marketing automation specialist & community coordinator, create frameworks for developing content based on audience insight
  • Lead and facilitate content meetings and brainstorms
  • Accept responsibility for actions and decisions leading towards continuous improvement
  • Evangelize the content strategy among various teams within the organization
  • Work with leadership to develop success metrics for content projects
  • Create content style guides that represents best practices and guidelines for content creation
  • Communicate Sovrn products, services & initiatives in a digestible, provocative way to our diverse publisher base
  • Execute on SEO strategies to bring traffic back to Sovrn’s properties
  • Hands-on content inventories, audits, content mapping, content creation and voice and tone guidelines and governance documentation.
  • Writes concise, engaging content that adheres to brand guidelines for tone and voice, uses language best practices for the given channel/medium and is optimized for search engine optimization.
  • Uses superior writing skills and extraordinary attention to detail to evaluate, uphold, implement and evangelize global and regional content standards that reflect the voice of the Salesforce brand.

Qualifications

  • Bachelor’s Degree or equivalent work experience
  • 5 year professional writing experience
  • Ability to organize, multitask, and prioritize effectively in a fast-­paced environment with occasional changing priorities
  • Passionate about technology
  • Capacity to understand and translate data sets to tell as story and offer solutions
  • Able to converse at both tactical and strategic levels

Position Reports to: Manager, Publisher Engagement

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Location

5541 Central Avenue, Boulder, CO 80301
5541 Central Avenue, Boulder, CO 80301

What are Sovrn Perks + Benefits

Health Insurance & Wellness Benefits
Dental Benefits
Vision Benefits
Health Insurance Benefits
Retirement & Stock Options Benefits
401(K) Matching
Company Equity
Perks & Discounts
Happy Hours

Additional Perks + Benefits

Flexible Time Off. Monthly Wellness Stipend. Fully Paid for Medical / Dental / Vision. 11 Paid Holidays.

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